What is a bonus buyer, and how does it work?

13

Comments

  • TooncesToonces Posts: 919

    Because they're a private business. They're not providing a public service; they're entitled to make their own decisions as to how they promote their business. This feels very much like getting angry (sorry, offering 'constructive criticism') at a restaurant's chef when she comes out to say hello because recipes aren't published on the menu. If you know Daz, you know they like to go for an element of surprise to add to the fun of their sales events. If you don't know Daz, you also don't know what you're missing-- that was my point about those categories of people. They don't know what they're missing; they're not suffering as a result. 

    I completely agree. Daz is fully explaining the terms of the sale. There is nothing hidden. The 'bonus buyer' perk is a 'thank you' for a purchase, as has already been mentioned multiple times. Perhaps you made a big purchase ($100) and could've saved $10 if you knew you were going to get a 10% discount. Big deal. That's the nature of sales. You might get something cheaper (or more expensive) if you wait. Same thing happened over Christmas. We got 10% discount, then 20%, then 30% storewide. Folks didn't complain about the increasing discount at that time, so we certainly shouldn't be complaining about it now.

    Since we asked, Steve has gone out of his way to explain the nuances of the sale, far beyond what is necessary in my opinion.

    If on March 30, the storewide discount gets bumped to 20%, will I be upset? Not at all. I don't expect that to happen but if it did, I'd be happy and might consider another item or two on my wishlist. I believe most shoppers feel the same. Daz recently gave some $30 in coupons after announcing another record sales year so the sales team must be doing something right. Plus they're always very responsive, resolve most tickets in a timely manner, and are good with returns. I think they're doing a great job.

  • WonderlandWonderland Posts: 7,137

    But Daz is losing money by not telling people about rewards for purchases. The whole purpose of any store is to make money, not lose it. Maybe they're doing some weird experiment to see how fast the news spreads but I'm sure there are people who never visit the forum and they are losing out on all those sales. I'm looking at it from a commercial company's point of view, not the consumer's.

  • 3Diva3Diva Posts: 12,027
    DAZ_Steve said:
    Ati said:
    DAZ_Steve said:

    If you buy something from March Madness you become a bonus buyer.  It gives you an additional discounts for a few days.  If you buy anything else during that period you stay a bonus buyer.


    Few days = how many days? :)

    Buy anything else = new releases, or any product at all, such as fastgrab items?

    Is 10% the maximum (30% on the other set of products), or can we increase it somehow?

    Any non-free purchase triggers it.  You stay in for the current day, plus two more.  10% is the max (30% on older) unless there is a special for a given day or days.  These rules are subject to change and adjustment (but none are planned), but that's how it's working now.

    If you don't buy for a few days and lose the banner, can you get it back by buying something again? Or do you lose it for good if you don't keep renewing it with new purchases? 

  • Richard HaseltineRichard Haseltine Posts: 109,700
    DAZ_Steve said:
    Ati said:
    DAZ_Steve said:

    If you buy something from March Madness you become a bonus buyer.  It gives you an additional discounts for a few days.  If you buy anything else during that period you stay a bonus buyer.


    Few days = how many days? :)

    Buy anything else = new releases, or any product at all, such as fastgrab items?

    Is 10% the maximum (30% on the other set of products), or can we increase it somehow?

    Any non-free purchase triggers it.  You stay in for the current day, plus two more.  10% is the max (30% on older) unless there is a special for a given day or days.  These rules are subject to change and adjustment (but none are planned), but that's how it's working now.

    If you don't buy for a few days and lose the banner, can you get it back by buying something again? Or do you lose it for good if you don't keep renewing it with new purchases? 

    My undrstanding was that you got it back any time you bought a new item, whether you were currently in the Bonus Buyer group or not. You simply risk missing out on the freebies, and any other time-limited specials they may add, while out of the group.

  • RenomistaRenomista Posts: 921

    @DAZ_Steve One more Question: When you don't renew teh bonus buyer during it is active and do a purchase a day after it expired, are you out forever or does it reactivate?

     

  • WendyLuvsCatzWendyLuvsCatz Posts: 40,671

    I almost bought the freebie before I got the banner buying something else as well

    and thought it was a random incentive thing only some get initially so yes this thread was indeed an eyeopener

  • I apparently missed the first freebie and now I'm sad.

  • Peter WadePeter Wade Posts: 1,682

    Does buying any new release put you into the Bonus Buyer group? Or does it have to be a Newly Mad release or something released that day? I've read posts here that say different things about that. The answer to this question has implications for the best buying strategy to use so are Daz willing to release this information?

  • Charlie JudgeCharlie Judge Posts: 13,451

    Does buying any new release put you into the Bonus Buyer group? Or does it have to be a Newly Mad release or something released that day? I've read posts here that say different things about that. The answer to this question has implications for the best buying strategy to use so are Daz willing to release this information?

    It doesn't even have to be new. Buying any non-free item qualifies you to be 'Bonus Buyer"

  • exstarsisexstarsis Posts: 2,128

    But Daz is losing money by not telling people about rewards for purchases. The whole purpose of any store is to make money, not lose it. Maybe they're doing some weird experiment to see how fast the news spreads but I'm sure there are people who never visit the forum and they are losing out on all those sales. I'm looking at it from a commercial company's point of view, not the consumer's.

    They aren't losing money. They are, at best, losing potential money. But even then, I don't know that we have the ability to evaluate that from here. How much money are they 'losing' by having freebies? Those products had to be paid for. People who are not buying enough to notice the banner are not likely to change that habit for unpredictable freebies and a mildly increased discount, not in the numbers needed to 'lose money'. 

    When it comes down to it, they have the numbers and we don't. They know their business. And they can choose to _not_ maximize their potential profit in exchange for promoting goodwill, or a sense of community, or fun, or art--whatever it is they value, just like any other company (or PA). But for all we know they may be doing both. 

  • hphoenixhphoenix Posts: 1,335

    Hmm.....technically, Gift Cards have a SKU less than 16000.....they've got SKU 123GC.  So shouldn't we get 30% off of the Gift Cards as a Bonus Buyer?  The 10% off everything specifically includes them, but the 30% off doesn't EXCLUDE them......

     

    (Yeah, yeah, I know...... but not really thrilled with the discounts we're seeing so far this MM.  That would make things a bit more 'mad' in my opinion.....)

     

  • NovicaNovica Posts: 23,925
    DAZ_Steve said:

    If you buy something from March Madness you become a bonus buyer.  It gives you an additional discounts for a few days.  If you buy anything else during that period you stay a bonus buyer.

    the 10% works on gift cards, memberships, everything.  If the item has an SKU under 16000 the 10% becomes 30%.  This is on top of any other discounts or offers.

    To clarify- "something" means what? From March Madness NEW items? And "anything else" still refers to new items?  Or is something anything, and anything anything? Sorry, couldn't resist. But the question is legit.

  • SpottedKittySpottedKitty Posts: 7,232
    havsm said:
    Daz is fully explaining the terms of the sale. There is nothing hidden.

    Not from my point of view — add me to the list of regular DAZ customers who didn't buy anything the first sale day because of the vague terms laid out (un)clearly on the banner and sale page. I didn't have much time then to pay close attention to the forums, so it wasn't until the second day I came across this thread and realised exactly how the "bonus buyer" thing was actually intended to work, and what I was missing by not buying then.

    Yes, DAZ is fully explaining things, but they're doing it here in the forums instead of on the sale banner.

  • BlueIreneBlueIrene Posts: 1,318

    .Love it - discounts, freebies, plus a 'guess what the terms of the sale are' game thrown in too. Madness :)

  • bad4ubad4u Posts: 684

    Congratulations! You got a March Madness BUYER BONUS !

    instead of

    Congratulations! You are a March Madness BONUS BUYER!

    would have made it clear what triggered that banner, at least for me ;)

     

  • Charlie JudgeCharlie Judge Posts: 13,451
    Novica said:
    DAZ_Steve said:

    If you buy something from March Madness you become a bonus buyer.  It gives you an additional discounts for a few days.  If you buy anything else during that period you stay a bonus buyer.

    the 10% works on gift cards, memberships, everything.  If the item has an SKU under 16000 the 10% becomes 30%.  This is on top of any other discounts or offers.

    To clarify- "something" means what? From March Madness NEW items? And "anything else" still refers to new items?  Or is something anything, and anything anything? Sorry, couldn't resist. But the question is legit.

    Anything that isn't free seems to work.

  • DustRiderDustRider Posts: 2,904

    Well pooooohhh!

    I just stumbled across this "expanded" thread with the new info from DAZ_Steve. There was actually something I was very intereseted in purchasing (even wish listed it), that had I known about this little "non-secret" secret, I would have made the purchase. I'm not really complaining here, just making an observation for my own situation, which from other comments here seems to hold true for others as well.

    Having a "non-secret" secret sale to reward those who make purchases is an interesting concept, and is no doubt a great reward for those who have larger "DAZ" budgets and are able to purchase regularly. For those of us who have to carefully monitor each and every purchase we make here, this type of "non-secret" secret sale will remain secret until we either visit the proper thread in the forums, or make a purchase. If there are no new items that are "must haves" that fit into our budgets, then the only way to know about the sale is to visit the forums, if you don't do that, then you'll never know about the sale. Now, unless I'm mistaken, one of the big reasons behind the sales here is to entice someone to purchase something. In my case, this would have worked had I know about the seceret sale. As it stands now, I didn't make the purchase that I would have had I known about the "non-secret" secret sale. So yes, the lack of knowledge of the sale did loose a sale. Maybe this should be called a consistent purchaser loyalty lottery program?? If you buy something, you may get an increased discount and or a freebie, or not, depending on how sale are going.

    The logic behind this somewhat eludes me, but that's OK. Many of the big purchasers obviously are having great fun, and that's great.

    As it stands for me so far, March Madness seems to be using a bit of ...... um ...... mad logic???

    I'll stay tuned to see what other madness lurkes around the next corner.surprise

  • exstarsisexstarsis Posts: 2,128

    Why would you have changed your purchasing plan if you'd known? In order to get a freebie? If you don't have much of a budget and aren't planning on buying much this month, a 3 day discount probably shouldn't influence that, should it?

  • DustRiderDustRider Posts: 2,904

    Why would you have changed your purchasing plan if you'd known? In order to get a freebie? If you don't have much of a budget and aren't planning on buying much this month, a 3 day discount probably shouldn't influence that, should it?

    Maybe it wouldn't make a difference for you, but maybe it would for me wink.  Or maybe the additioanl discounts on something else I wanted too would have made a difference, or maybe not. But one thing is for sure, if I don't know about it, it will have no chance of influencing my purchases. So I'll just keep the money in my pocket and won't be tempted to "save".

    Keep in mind that the majority of DAZ customers don't ever, or very seldom visit the forums (at least that what those in the know always say). So how would someone ever know about the freebie and additional discounts?? It just seems like an odd sales practice to me. I get they are rewarding their high volume customers, which is fine, they are free to do what ever they feel is best for them, Keep in mind though that at the same time, they are also sending a message to their low volume customers (even those who have done business here for many years), that they don't buy enough to be rewarded with a special unadvertised sale. Of course the only cheap skates who know they missed the secerect discounts are those who visit the forums, so the majority won't even have any idea they missed out on something.

    But the bottom line here is if I don't know there is a special "secret" deal/sale going on, then I can't make any purchasing decisions based on what I might save.

  • 3Diva3Diva Posts: 12,027
    DAZ_Steve said:
    Ati said:
    DAZ_Steve said:

    If you buy something from March Madness you become a bonus buyer.  It gives you an additional discounts for a few days.  If you buy anything else during that period you stay a bonus buyer.


    Few days = how many days? :)

    Buy anything else = new releases, or any product at all, such as fastgrab items?

    Is 10% the maximum (30% on the other set of products), or can we increase it somehow?

    Any non-free purchase triggers it.  You stay in for the current day, plus two more.  10% is the max (30% on older) unless there is a special for a given day or days.  These rules are subject to change and adjustment (but none are planned), but that's how it's working now.

    If you don't buy for a few days and lose the banner, can you get it back by buying something again? Or do you lose it for good if you don't keep renewing it with new purchases? 

    My undrstanding was that you got it back any time you bought a new item, whether you were currently in the Bonus Buyer group or not. You simply risk missing out on the freebies, and any other time-limited specials they may add, while out of the group.

    Ok cool. Thanks, Richard. 

  • exstarsisexstarsis Posts: 2,128
    DustRider said:

     

    Keep in mind that the majority of DAZ customers don't ever, or very seldom visit the forums (at least that what those in the know always say). So how would someone ever know about the freebie and additional discounts?? It just seems like an odd sales practice to me. I get they are rewarding their high volume customers, which is fine, they are free to do what ever they feel is best for them, Keep in mind though that at the same time, they are also sending a message to their low volume customers (even those who have done business here for many years), that they don't buy enough to be rewarded with a special unadvertised sale. Of course the only cheap skates who know they missed the secerect discounts are those who visit the forums, so the majority won't even have any idea they missed out on something.

    But the bottom line here is if I don't know there is a special "secret" deal/sale going on, then I can't make any purchasing decisions based on what I might save.

    Well, for one, they'd know if they came back to the site, saw the banner, and clicked on the March Madness page, yes? And two, I'm not sure how they can both be 'sending a message' and 'not communicating'. Either you see what's going on and you can take advantage of it if you please, Or you don't, in which case you've seen nothing to upset you. Or... perhaps....? You find out later you missed out on something and then you have more money in your pocket, which is also a fine thing.

    I mean, yes, obviously you and several others are quite put out about this. Clearly some people will be upset. But I think the solution is to inform people! Daz doesn't feel the need to broadcast the situation, but you can do so if you wish! Go forth! Tell people. It's only the first of March. 

  • DustRiderDustRider Posts: 2,904
    DustRider said:

     

    Keep in mind that the majority of DAZ customers don't ever, or very seldom visit the forums (at least that what those in the know always say). So how would someone ever know about the freebie and additional discounts?? It just seems like an odd sales practice to me. I get they are rewarding their high volume customers, which is fine, they are free to do what ever they feel is best for them, Keep in mind though that at the same time, they are also sending a message to their low volume customers (even those who have done business here for many years), that they don't buy enough to be rewarded with a special unadvertised sale. Of course the only cheap skates who know they missed the secerect discounts are those who visit the forums, so the majority won't even have any idea they missed out on something.

    But the bottom line here is if I don't know there is a special "secret" deal/sale going on, then I can't make any purchasing decisions based on what I might save.

    Well, for one, they'd know if they came back to the site, saw the banner, and clicked on the March Madness page, yes? And two, I'm not sure how they can both be 'sending a message' and 'not communicating'. Either you see what's going on and you can take advantage of it if you please, Or you don't, in which case you've seen nothing to upset you. Or... perhaps....? You find out later you missed out on something and then you have more money in your pocket, which is also a fine thing.

    I mean, yes, obviously you and several others are quite put out about this. Clearly some people will be upset. But I think the solution is to inform people! Daz doesn't feel the need to broadcast the situation, but you can do so if you wish! Go forth! Tell people. It's only the first of March. 

    I think you may have missed my point (or maybe I missed yours) - I have not gotten any banners, because I have not made a purchase. If I didn't see this thread (from another thread), I would never have known there was this special deal. People who don't visit the forums, and are saving for when the real madness to begins, may miss out completely, I was watching the store, and the March Madness pages, for March Madness specials, and was rather perplexed by the lack of any real madness. Well, if I had purchased something, I would have seen the madness deals. So, if March Madness is going to be a series of hidden deals, only revealed if you make a purchase, that's fine. It just strikes me as a rather odd sales strategy. But hey, if it works for DAZ, that's cool. 

    I was just miffed that I missed a deal on something I would have gotten with the extra deal. I was checking the store every day for March Madness deals, but what I saw was no different than everyday sales at DAZ. I was miffed for all of a few seconds about missing the deal, because I know I can just wait for another sale, and probably get it for less. But, I am perplexed by this new sales strategy, without any sort of "heads-up" from DAZ. This is obviously a part of March Madness, but It's hard for someone to participate in something when they don't know it exists, especially if they are saving their money waiting for the real sales to begin. But I can see where for many people the hidden freebie and/or discounts would make it fun.

    I realize I'm in the minority when it comes to DAZ sales practices. I seldom participate in the stacking sales, and other gimmicks they use, so missing out on this one isn't really any different, because I know I miss some huge discounts on stacking sales. This sale just seems odd to me, because I didn't have the option to participate or not, since I didn't know about it. Maybe they just wanted to reward the people who purchase nearly daily.

    But it's all good, I saved a big time on the PC sale this year, so I can't complain. I was actually able to get stuff I wanted without getting a lot of stuff I didn't want. I still have a lot of stuff from it I haven't been able to use yet, so I don't need more right now.

    Enjoy the sale!!!

     

  • BlueIreneBlueIrene Posts: 1,318
    edited March 2017

    For what it's worth, I agree with DustRider. People with small budgets who don't make a habit of shopping every day are more likely to buy if they know those budgets can suddenly accommodate an item that's been in the wishlist for a while, espescially if it's a product that could make a real difference to the workflow and so has some chance of paying for itself eventually. I've knocked a couple of things off my wishlist at great prices and have enjoyed the sale so far, but I find it slightly baffling that the only real details of the event are given in the forum that we're told only a minority of customers ever visit.

    Post edited by BlueIrene on
  • DaWaterRatDaWaterRat Posts: 2,885

    Yeah, when I first saw this thread, I figured it was a targeted sale based on how much you'd spent in February or something, so I didn't sweat it.  When I made the decision to pick up a few things before they were no longer part of the madness sale (at the time I wasn't sure if they were good for 48 or 72 hours), I was surprised to get the banner explaining everything.  If I'd decided that I didn't want the items quite yet and to hold on to my money for "something better" I wouldn't have seen the banner for some time.  Heck, keeping the bonus going was the tipping point this morning between making a purchase I wanted for a project and putting it off until the next time RawArt was on sale.  If I hadn't made the previous purchase, I probably would have put off the project for a few weeks/months (or found another way to do it)

  • BlueIreneBlueIrene Posts: 1,318

    Another plus in favour of having an actual mention of the Bonus Buyer feature of the sale (together with a full explanation of it) on the March Madness page would be that qualifying users would only need to be shown a slender banner saying 'Congratulations! You're a March Madness Bonus Buyer!' with a link to the page. The current one banner is far too tall, given that there are two horizontal menus underneath it as well. We're only two days into March, and I'm already fed up with having to scroll past it all the time.

  • exstarsisexstarsis Posts: 2,128

    I guess I don't consider the Secret Banner to be significant discounts. I'm much more interested in the Main Event of 50% off new releases than 10-30% off stuff that goes on much bigger sales regularly. And the 10% is a tiny bonus. To be frank, the 'Madness' is a 55% discount on backlist that can be often picked up for 60% off with other regular sales. So lots of stuff is staying on my wishlist, but I'm suddenly permitting myself to buy new releases. So, yes, perhaps we're talking at cross-purposes.

  • DaWaterRatDaWaterRat Posts: 2,885

    Oh, and that the freebie only is mentioned on the general March Madness page is a bit annoying.  I'm 90% sure I could have picked up the castle interior the day I made my first MM purchase, but because I was only looking at the current day's page, and not the "newly mad/still mad" page, I didn't even realize it was free - since it doesn't show free on the store page, and there's no mention of freebies on the banner.

    I only knew about the electronics because I saw them mentioned in this thread.  Again, I didn't look at the "main" sale banner page, just the page with the new stuff.  Because I've (in theory) already seen the old stuff.  For March Madness, I only check to see where a given vendor is in the que so I have an idea how long I have to decide on making a purchase or not.

    Missing out on a Freebie because I didn't qualify is fine.  Missing out on a limited time freebie because I didn't know it was free?  Irritating.  Not to the point I think it's unfair, or even mostly Daz's fault I missed it (I should have looked when the banner popped up), but still irritiating.

  • SpottedKittySpottedKitty Posts: 7,232
    edited March 2017

    Speaking of the freebies, it's now day 4 (although the actual number isn't on the banner any more). We've had two MM freebies I'm aware of, the Castle Interior and the Electronics Tools. Am I missing anything? I thought there was supposed to be a new one every day, but all I see right now is an empty category on the sale page.

    Confusing again...

    Post edited by SpottedKitty on
  • I think, since DAZ_Steve said that the MM Bonus Buyer lasts for three days, (the day you make the purchase plus two more), it would stand to reason that the Bonus Buyer freebies are on a every 2 or every 3 days release schedule. I'm just guessing of course and don't know for sure but this seems likely to me.

    But then what do I know.

  • nemesis10nemesis10 Posts: 3,919

    Speaking of the freebies, it's now day 4 (although the actual number isn't on the banner any more). We've had two MM freebies I'm aware of, the Castle Interior and the Electronics Tools. Am I missing anything? I thought there was supposed to be a new one every day, but all I see right now is an empty category on the sale page.

    Confusing again...

    I think the premise is that these are gifts or party favors as it were which are dispensed as the mood hits rather than a buy one, get one sale.

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