Virtual Actress/Singer signs a deal.

https://nofilmschool.com/lil-miquela-cgi-caa-signed?fbclid=IwAR2F2vvTFcIqybC-t4qDm0q1cEtaSADp5BMJxRlesXImYeHVlfXUfR76U5g

CAA has signed Lil Miquela, a CGI character who also acts. 

Ladies and gentlemen welcome to the future. CAA has signed Lil Miquela, a 19-year-old Brazilian-American model, musical artist, and influencer with over a million Instagram followers. Oh, and she's completely computer-generated.

Yes, you read that right.

She's not "real."

She is an avatar puppeteered by Brud, an L.A.-based start-up of “engineers, storytellers, and dreamers” who specialize in artificial intelligence and robotics. She was launched on Instagram in April 2016 and today she has 2.2 million followers, plus almost 550,000 on TikTok.

And now, their creation has top-tier representation at CAA. 

 

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Comments

  • 3Diva3Diva Posts: 11,973

    The character's head is obviously superimposed onto a real person's body for that music video. It's pretty cool though - I actually like to see creators pushing the envelope like that. The only downside is that the inevitable shift of some human jobs being taken over by CGI is happening more and more. However, this can be good or bad depending on how you look at it. On the one side, if a character that's made and maintained by a group of people can get signed for a modelling job, it's pretty much employing that entire group of people. If it was just a single model, it would be just that modelling being employed. A single job vs several jobs. There was an interesting discussion on the subject here last summer: https://www.daz3d.com/forums/discussion/347726/will-3d-characters-ever-replace-live-models

  • SevrinSevrin Posts: 6,313
    edited May 2020

    They've done just fine without CAA so far.   Sounds more like a publicity stunt by an agency trying to get on the digital bandwagon and recover from the bad publicity they got for their part in the Harvey Weinstein cover-up than anything else.  Besides, they don't have a whole lot else to announce these days.

    Post edited by Sevrin on
  • wolf359wolf359 Posts: 3,933
    edited May 2020
    @Griffin,
    Google : death stranding, control human, Unreal engine
    To see a glimpse of where we are likely heading.
    Post edited by wolf359 on
  • SixDsSixDs Posts: 2,384

    I'm sorry, but what is "CAA" supposed to be? Am I supposed to know what that is?

  • maikdeckermaikdecker Posts: 3,037

    Tells you all you need to know about the smartphone generation, when a CGI "person" has the power to "influence" them... Of course companies will love the chance to use these "CGI person influencers" to do advertising for them...

    Humans, ey?

  • WendyLuvsCatzWendyLuvsCatz Posts: 40,101
    SixDs said:

    I'm sorry, but what is "CAA" supposed to be? Am I supposed to know what that is?

    I had to Google it as an Australian 

    https://en.wikipedia.org/wiki/Creative_Artists_Agency

  • nicsttnicstt Posts: 11,715
    edited May 2020

    The character's head is obviously superimposed onto a real person's body for that music video. It's pretty cool though - I actually like to see creators pushing the envelope like that. The only downside is that the inevitable shift of some human jobs being taken over by CGI is happening more and more. However, this can be good or bad depending on how you look at it. On the one side, if a character that's made and maintained by a group of people can get signed for a modelling job, it's pretty much employing that entire group of people. If it was just a single model, it would be just that modelling being employed. A single job vs several jobs. There was an interesting discussion on the subject here last summer: https://www.daz3d.com/forums/discussion/347726/will-3d-characters-ever-replace-live-models

    It happens, but so far, more jobs have appeared than have been lost.

    IMO

    Even though singers previously have been real, they have also been virtual; just a marketting representation. People expect the actors and singers portrayed by characters they play (in song, film and other medium) to actually be what the person is liike; that isn't true.

    ... They've been sold a dream - a polite term for it.

     

    Post edited by nicstt on
  • WonderlandWonderland Posts: 7,133
    SixDs said:

    I'm sorry, but what is "CAA" supposed to be? Am I supposed to know what that is?

    Creative Artist Agency. It's one of the top entertainment industry agencies handling actors, directors, producers, writers, etc..,  Live people.

  • Griffin AvidGriffin Avid Posts: 3,818

    Google : death stranding, 

    Oh, I'm on STEAM so I've seen that game. It's been hailed as a walking simulator.

    Looks great.

    I know the whole virtual singer thing is big in Japan.

    I mean, this one doesn't look that great. Not enough....to like really get into it.

    The CGI (splicing) parts were cool before the face reveal and not-so-great-looking singing animations.

    -------------

    I think the face-plant from Star Wars Rogue One was a better idea.

    The young..Jeff Bridges in Tron- we should do more of that.

     

  • novastridernovastrider Posts: 208

    It grabs headlines. "A rawbawt now advertises our clothing, we are so futuristic!"

    It's interesting, but at the same time you know it's just a marketing campaign to get some attention, they might drop it again if it's not generating enough attention. Handy during corona.

  • MarcCCTxMarcCCTx Posts: 943

    OK was the guy in the video also CG? I was kind of geting an uncanny valley feel from him as well. Also the car driver seemed to have the same digital DNA as Miquela.

  • Vocaloids have been around for ages, and a Final Fantasy character was a face for Louis Vuitton.
  • wolf359wolf359 Posts: 3,933
    The age of the AI assisted Digital actor is upon us.

    I, for one, embrace the new technology.
    The new post Covid-19 world will have an even greater demand for home delivered visual entertainment IMHO.

    Not particulary concerned about "undue influence" as long as there is full disclosure about the identity of the people writing narratives being delivered by the CG "personalities"

    With real life "Celebrities" people are too often blinded by their Idol worship ,of some Film/TV Character that they have portrayed, to even ask if that person really beleives in this or that cause or are they representing someones elses interests for money.

    With a Digital human, the first question is typically :who made/owns that CG Character??

    And it is not likely that you will turn on the news and find that your popular, celebrated ,Digital NETFLIX actor has been accused solicting sex from underage boys.

    And in a world of digital actors there is less chance of a Harvey Wienstein weilding so much abusive power over real life women.
    Also with the technology being accessable to the tech savvy masses ,with free products Like UE4 ,there is more opportunity for broader representation by the ...well... Not so tall
    not so slim
    Not so nordic.
  • AsariAsari Posts: 703
    I have never totally understood the appeal of (humsn) influencers anyway ... so the appeal of digital ones elude me too. All I see is well done CGI and beyond that ... nah. I wouldn't buy a t-shirt just because a real person or CGI character tells me to do so. I feel old.

    I wouldn't mind CGI characters in films.

  • tj_1ca9500btj_1ca9500b Posts: 2,057
    edited May 2020

    Google : death stranding, 

    Oh, I'm on STEAM so I've seen that game. It's been hailed as a walking simulator.

    Looks great.

    I know the whole virtual singer thing is big in Japan.

    I mean, this one doesn't look that great. Not enough....to like really get into it.

    The CGI (splicing) parts were cool before the face reveal and not-so-great-looking singing animations.

    -------------

    I think the face-plant from Star Wars Rogue One was a better idea.

    The young..Jeff Bridges in Tron- we should do more of that.

     

    Walking simulator?!?  We need walking simulators now?

    I remember back in the day when games were about killing things, blowing up things... empire building...

    I feel old, being one of those people that still uses their feet to walk on actual sidewalks...

    On a related note, this scene from WALL-E somehow seems much more relevant now...

    I could get into a discussion of how COVID19 is accelerating the automation of various jobs, hence eliminating said jobs from the workforce, but that's a hot potato so I'll just lament that I miss real people sometimes...

    Post edited by tj_1ca9500b on
  • NylonGirlNylonGirl Posts: 2,211

    Walking simulator?!?  We need walking simulators now?

    When I first got a smartphone, one of my favorite things to do was get on Google Maps Streetview. I'd search for places like Taj Mahal and Tour de Eiffel and look at them from all the different angles and scroll down the streets and stuff. I think that is a very good alternative for people who can't go to the real places. It would be even better if I could do a virtual reality walk through scenes created from stuff in my DAZ library. But not the platinum club free items. I don't want to walk through that.

  • nonesuch00nonesuch00 Posts: 18,729

    I think her bleach blond boyfriend looks more realistic than her but I think that's largely because of the hair they used on her wasn't really typical but chosen more to avoid animating her hair.

    I don't care that there will probably be full length movies make 100% with CGI realistic people and animals superimposed on shoots of real locations by big studios within 10 years. It's a bit unrealistic to expect that Tom Cruise and Nicole Kidman (or whoever their modern equivalents are) are plausible as so many different people in movies. As far as the argument that it's nice to look at those pretty people on the screen, well there are a lot more pretty people than those two although a lot of the scripts seem to support the argument that's what a lot of people are going to see. I 'm not sure preople will go to see a good script with entirely realistic CGI characters if "human movie stars" are really the prime motive for people going to the theatre. Mostly, I don't like almost any of the movie stories and just watch them for the people, the accents (when the accents are real which almost never happens because they use the same actors over & over), the clothing, the buildings, and the scenery. It will be interesting to find out eventually I guess.

  • CybersoxCybersox Posts: 9,281

    It's not as well known outside Japan, but the poser figure Terai Yuki 2 is actually a professional "virtual model" who'd appeared on hundreds of magazine covers, commercials, product endorsements beginning in 1997, long before she was licensed for home use.  Even at that, though, she wasn't the first CG figure working as a professional model for hire.  That credit goes to  Kyoto Date, who started working as a cover girl/singer/model a year earlier in 1996. 

    Seriously, did anyone think that the Japanese wouldn't be the first here?

  • WolfwoodWolfwood Posts: 849

    It's not as well known outside Japan, but the poser figure Terai Yuki 2 is actually a professional "virtual model" who'd appeared on hundreds of magazine covers, commercials, product endorsements beginning in 1997, long before she was licensed for home use.  Even at that, though, she wasn't the first CG figure working as a professional model for hire.  That credit goes to  Kyoto Date, who started working as a cover girl/singer/model a year earlier in 1996. 

    Seriously, did anyone think that the Japanese wouldn't be the first here?

    Also they tried this in 2011: https://en.wikipedia.org/wiki/Aimi_Eguchi 

    This was inevitable to happen sooner or later as technology evolves.

    Now its interesting (and maybe a little disturbing) how some sci-fi subjects get close to happen in real life. Thinking on celebrities like Eliza in Deus Ex or Eve in Megazone23.

    I do agree in that the signing with CAA seems just publicity, similar to give citizenship to a robot (yes, that happend too).

     However, this can be good or bad depending on how you look at it. On the one side, if a character that's made and maintained by a group of people can get signed for a modelling job, it's pretty much employing that entire group of people. If it was just a single model, it would be just that modelling being employed. A single job vs several jobs. 

     

    wolf359 said:
    The age of the AI assisted Digital actor is upon us.

    I, for one, embrace the new technology.
    The new post Covid-19 world will have an even greater demand for home delivered visual entertainment IMHO.

    Not particulary concerned about "undue influence" as long as there is full disclosure about the identity of the people writing narratives being delivered by the CG "personalities"

    With real life "Celebrities" people are too often blinded by their Idol worship ,of some Film/TV Character that they have portrayed, to even ask if that person really beleives in this or that cause or are they representing someones elses interests for money.

    With a Digital human, the first question is typically :who made/owns that CG Character??

    And it is not likely that you will turn on the news and find that your popular, celebrated ,Digital NETFLIX actor has been accused solicting sex from underage boys.

    And in a world of digital actors there is less chance of a Harvey Wienstein weilding so much abusive power over real life women.
    Also with the technology being accessable to the tech savvy masses ,with free products Like UE4 ,there is more opportunity for broader representation by the ...well... Not so tall
    not so slim
    Not so nordic.

    Agree with both. Those will be big advantages and i hope this to the point where we can see those benefits. But there also a couple things that may potentially create other problems. Following wolf comment about the technology. Today is relative accesible for individuals or startups. But as technology evolves more, will the availability be the same or will bigger companies start to close things so they have more control? Think for example of bitcoin, easy to get at first but mining tech evolved and was not easy accesible to public.

    Yes i know, i'm just using the same page as distopian futures of science fiction like the ones i mentioned. But imagine if the next big change in hardware render tech is developed by for example Amazon. Will they sell it to you so you are to free to do whatever you want without any outside influence? No, they will rent you the service where you will experience what you think is freedom. But they control the service, so in case your celebrity gives an opinion they don't like you may encouter that your renders will have glitches, your celebrity will loose followers and its "career" will flop. They could make sure their celebrities (or the ones they want) get the best.

    But what i actually find potentially more disturbing? That distopian futures with "fake" celebrities usually need the public to ignore they are not real. But current human society shows that they don't care, will even follow a CGI avatar and consider it an influencer.

    And i will leave it at that.... sci-fi fan mode off.cheeky

     

    Asari said:
    I have never totally understood the appeal of (humsn) influencers anyway ... so the appeal of digital ones elude me too. All I see is well done CGI and beyond that ... nah. I wouldn't buy a t-shirt just because a real person or CGI character tells me to do so. I feel old.

    You, me and a lot more people. But sadly, that's how it works, and has been for a lot of time. "Influencers" is a relative new form to call it as some people even consider it a career, but its something celebrities/famous people have donde for a lot of time. 

     

     

  • kyoto kidkyoto kid Posts: 41,861
    edited May 2020

    Google : death stranding, 

    Oh, I'm on STEAM so I've seen that game. It's been hailed as a walking simulator.

    Looks great.

    I know the whole virtual singer thing is big in Japan.

    I mean, this one doesn't look that great. Not enough....to like really get into it.

    The CGI (splicing) parts were cool before the face reveal and not-so-great-looking singing animations.

    -------------

    I think the face-plant from Star Wars Rogue One was a better idea.

    The young..Jeff Bridges in Tron- we should do more of that.

     

    ...back in the Daz 2.3 days I once spliced Sadie's head on A3's body. 

     

    Post edited by kyoto kid on
  • 3Diva3Diva Posts: 11,973
    MarcCCTx said:

    OK was the guy in the video also CG? I was kind of geting an uncanny valley feel from him as well. Also the car driver seemed to have the same digital DNA as Miquela.

    The SUV driver was definitely CG. The male lead gave me "uncanny" too, so his face, or part of it definitely could be CG. 

  • LucielLuciel Posts: 475

    Anyone else remember Bratz dolls? cheeky 

    It grabs headlines. "A rawbawt now advertises our clothing, we are so futuristic!"

    The clothing, is, so, horrendous...

    It looks like someone who goes out cycling accidentally wore the lower half of a child's banana sailor suit...

  • FSMCDesignsFSMCDesigns Posts: 12,843
    NylonGirl said:

    Walking simulator?!?  We need walking simulators now?

    When I first got a smartphone, one of my favorite things to do was get on Google Maps Streetview. I'd search for places like Taj Mahal and Tour de Eiffel and look at them from all the different angles and scroll down the streets and stuff. I think that is a very good alternative for people who can't go to the real places. It would be even better if I could do a virtual reality walk through scenes created from stuff in my DAZ library. But not the platinum club free items. I don't want to walk through that.

    google maps has a VR app and it's freakin cool in VR. I agree, I would kill for a VR option for DS. for now we have to use Unity or Unreal

  • SlimerJSpudSlimerJSpud Posts: 1,456

    These have probably been mentioned before: https://www.thediigitals.com/

     

  • WendyLuvsCatzWendyLuvsCatz Posts: 40,101

    Hatsuni Miku asks "Am I a joke to you people?"

  • SevrinSevrin Posts: 6,313

    Hatsuni Miku asks "Am I a joke to you people?"

    Yeah.  I find the tech behind Hatsumi a lot more exciting than what's done with Miquela.   It combines stylized figures with live music to create a sort of nerd Cirque du Soleil experience.  And what's important to remember is than the social aspect, the being part of the audience sharing a common experience is a central part of the spectacle.  There's a lot of unexplored potential here, too.

     

     

  • Hatsune Miku is not CG with live music.

    The voices are keyed to notes so that anyone with the Vocaloid software can use her as a singer. There are more vocaloid voices than Miku; she was just the first.

    The 3d models of Miku and the others came later, as did MMD (Miku-Miku Dance). 

     

     

  • SevrinSevrin Posts: 6,313
    Hanabi said:

    Hatsune Miku is not CG with live music.

    The voices are keyed to notes so that anyone with the Vocaloid software can use her as a singer. There are more vocaloid voices than Miku; she was just the first.

    The 3d models of Miku and the others came later, as did MMD (Miku-Miku Dance). 

     

     

    The point is that computer-generated celebrities are nothing new.

  • Which I said upthread.
  • KA1KA1 Posts: 1,012
    Hanabi said:

    Hatsune Miku is not CG with live music.

    The voices are keyed to notes so that anyone with the Vocaloid software can use her as a singer. There are more vocaloid voices than Miku; she was just the first.

    The 3d models of Miku and the others came later, as did MMD (Miku-Miku Dance). 

     

     

    Meiko and Kaito were the first Crypton Media vocaloids, Miku came later but it was with Miku that it all took off.
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