Um . . . . . If that’s a PC item, is it even possible for a non-PC member to buy the item at any price? Just wondering.
My guess is it will be available at a more normal price in a few months. It’s not the first time DAZ have used inflated pricing to separate out a conditional freebie in the store (c.f. the Fight Club boots last week), but they really need a better method as it tends to cause a lot of confusion for people who don’t know about the freebie or understand that it’s a workaround.